When selling food, you need to go beyond a good and tasty product to generate demand. Thinking outside the box can help you go further and even create a differential for your brand.

We have put together 8 creative tips for anyone who wants to increase finger food sales in North America.

Boosting Sales around the year

Anyone who invests in a business wants to make a profit. For this, it takes a lot of work and dedication. Working with the sale of Finger Foods is a highly profitable segment that is growing every day.

Several people are discovering this new branch, and you need to know how to be smart about it. The variety of food in the US has grown in recent years. So, knowing how to stand out from the competition is very important not to become just one in the crowd.

1 – Expand to other nationalities

Have you thought about having something more, differentiating yourself from competitors, and winning even more customers?

Research and discover new flavors that are on the rise for other nationalities. North America has many immigrants, and people are often open to experimenting with new cuisines.

Moreover, it’s always good to pay attention to the common ingredients in typically American or Canadian foods and adapt their recipes accordingly.

2 – Products meeting food restrictions

Also invest in vegan, vegetarian, gluten-free products that cater to people with dietary restrictions or stricter diets. In North America people are used to having more choices and variations of the same food, according to their constraints.

By also serving these consumers you will be able to win over people with the most demanding palates and thereby increase your sales.

In addition, you can also offer your customers various gourmet flavors and regional flavors, to boost your local economy

3 – Advertising

Taking time to display your products and customers on social networks is always a good idea.

Do you know that day when you’re really busy? With a large production ready to be delivered? Take some time to share with your followers of your site or social networking page.

People like to see pictures of places and services that are growing quickly! This gives more credibility to your business!

Do not be ashamed and ask your customers and friends to spread the word to their networks too.

4 – Do not let your customer forget you:

• Use your product’s package to advertise your business.
• Flyers
• Visit cards
• Groups in whatsapp or facebook
• Make it easy for the customer to reach out to you.

5 – Invest in Commemorative Dates

On special days, people love to celebrate with more elaborate meals and special appetizers.

Enjoy commemorative dates such as Thanksgiving, July 4th, Mother’s Day, Spring break, Easter, New Year’s Eve, World Cup, Olympics, Superbowl and NBA Finals.

You can even make exclusive packages and promotions to attend these events.

TIP: For specific events, invest in packaging relating your brand and event logo!

6- Keep in touch with your customer

At the time of taking an order, you can write down some contact information and even your client’s date of birth. Sending a message on a special date or a small birthday bonus on an order makes all the difference at this time

7 – Loyalty

Discounts every 10 or 5 purchases is an example of benefits you can give your customer without generating too many costs for your company, and still guarantee new orders.

8 – Widen the range of your business

In addition to selling per order for birthday parties or events, finger foods offers numerous possibilities of business, and one of them is to create partnerships with other businesses.

You can offer your products to snack bars, mini markets, among other establishments right there in your neighborhood.

Bonus tip: Keep your word

Everyone wants to sell more, right? But it is important to build a reputation of trust with your customers as well. Because of this, always commit to what you can produce. Sometimes it is better to increase your production gradually, than to disappoint the customer.

One way to ensure that this will not be a problem is to increase your productivity, that is, your production per hour. Our machines produce up to 4,000 units per hour to help you refuse any requests.

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